
E n recent years we have seen the development of the companies is to develop growth strategy in markets near and familiar, but the speed and creativity to develop opportunities we require a deeper challenge.
Analyzing the sea of \u200b\u200boptions is being developed in emerging countries, it is proposed that we begin to look more and more away from the main cities, Trujillo, Arequipa, Chiclayo and Piura, and begin to develop customers and markets in cities Andean axis, where the potential market is interesting immensity. Telefónica
gave us a clarion call when he proposed services in Quechua and Aymara, so it would be interesting to develop distributors, sales force and what is more important to develop products based packaging and packaging for that market which represents 30% of our population.